Help & Documentation
Everything you need to successfully manage your affiliate program
Getting Started
Your First Steps
- Connect a Platform - Visit the Platforms page and click the info icon (âšī¸) next to any platform to see setup instructions
- Create Your First Affiliate - Go to Affiliates and click "Add Affiliate". Set their unique code and commission rate
- Generate Tracking Links - Visit Links to create trackable URLs for your products
- Share & Track - Give affiliates their links and watch sales roll in on the Sales page
Understanding Affiliates & Commissions
How Affiliate Codes Work
Each affiliate gets a unique code (e.g., "JOHN20"). This code is used in two ways:
- In tracking links: affiliatemanager.us/r/JOHN20
- In checkout metadata: Added to Stripe/Gumroad/etc. checkout sessions
Commission Calculation
Commissions are calculated automatically based on the rate you set:
Example:
- Sale Amount: $100
- Affiliate Commission Rate: 20%
- Commission Earned: $20
Status Types
Active Affiliates
Can generate new sales and earn commissions
Inactive Affiliates
Cannot generate new sales; existing commissions preserved
Pending Sales
Awaiting confirmation from platform
Approved Sales
Confirmed and ready for payout
Tracking Links & Attribution
How Link Tracking Works
When someone clicks an affiliate link, we:
- Record the click with timestamp and referrer information
- Store a cookie in their browser (30-day default)
- Redirect them to your product page
- Track any purchases made within the cookie window
Creating Effective Links
â Good: Specific Product Links
yoursite.com/product/premium-course?ref=JOHN20Points directly to what you're promoting
â Good: Landing Page Links
yoursite.com/special-offer?ref=JOHN20Directs to a dedicated promotion page
Cookie Attribution Window
By default, clicks are valid for 30 days. If someone clicks an affiliate link today but purchases next week, the affiliate still gets credited. You can adjust this in your organization settings.
Analytics & Performance Tracking
Key Metrics to Monitor
Conversion Rate
Clicks that result in sales
Average Order Value
Average sale amount per transaction
Total Revenue
Gross sales generated by affiliates
Commission Owed
Total unpaid affiliate earnings
Finding Your Top Performers
Visit the Analytics page to see:
- Top affiliates by revenue generated
- Platform-wise performance breakdown
- Revenue trends over time
- Conversion metrics across your program
Managing Payouts
How to Pay Your Affiliates
Currently, you'll need to pay affiliates manually through your preferred method (PayPal, bank transfer, etc.). Here's the process:
- Go to the Payouts page to see commissions owed
- Send payment to your affiliate via your chosen method
- Mark the payout as "Paid" in the system
- Add transaction ID and notes for your records
Payout Best Practices
- Set a minimum threshold: Only pay out when affiliates reach a minimum amount (e.g., $50)
- Establish a schedule: Pay monthly or bi-weekly on specific dates
- Communicate clearly: Let affiliates know your payout terms upfront
- Keep records: Always add transaction IDs and notes to payouts
Coming Soon: Automated payouts via Stripe, PayPal, and Wise are on our roadmap!
Troubleshooting Common Issues
Sales Not Tracking
If sales aren't showing up:
- Verify webhook URL is correctly configured in your platform
- Check that webhook secret matches what you entered
- Ensure affiliate code is being added to checkout metadata
- Confirm the webhook events include sales/orders (not just subscriptions)
- Check platform connection status on the Platforms page
Links Not Redirecting
If tracking links aren't working:
- Verify the destination URL is correct (no typos)
- Check that the affiliate code exists and is active
- Test the link in an incognito/private browser window
- Ensure your domain settings are configured properly
Wrong Commission Amounts
If commissions are calculated incorrectly:
- Check the affiliate's commission rate in their profile
- Verify the sale amount matches what was charged
- Ensure no refunds or chargebacks occurred
- Contact support if calculations still seem wrong
Platform Connection Failed
If you can't connect a platform:
- Double-check your API key or access token is correct
- Ensure you're using the correct key type (test vs. live mode)
- Verify your platform account has API access enabled
- Check that API key permissions include the required scopes
Best Practices for Success
Building a Successful Affiliate Program
- Offer competitive commissions: 15-30% is standard for digital products
- Provide marketing materials: Give affiliates banners, email templates, and copy
- Communicate regularly: Send updates about new products and promotions
- Recognize top performers: Consider bonus incentives for high achievers
- Make payments on time: Reliable payouts build trust and loyalty
Recruiting Quality Affiliates
- Look for affiliates who already serve your target audience
- Prioritize quality over quantity - better to have 10 great affiliates than 100 inactive ones
- Check their content and audience engagement before approval
- Set clear expectations about promotional methods allowed
Optimizing Your Program
- Review analytics monthly to identify trends and opportunities
- A/B test different commission structures
- Create custom links for different campaigns or promotions
- Remove inactive affiliates to keep your program focused
- Survey your affiliates to understand their needs
Account & Billing
Managing Your Subscription
Visit Settings â Billing to:
- View your current plan and usage
- Upgrade or downgrade your subscription
- Update payment method
- View billing history and invoices
- Cancel subscription (we'll be sad to see you go!)
Organization Settings
In Account Settings, you can:
- Update your organization name and details
- Change your email and password
- Configure default commission rates
- Set cookie attribution window (default 30 days)
Security & Data Protection
Your data security is our top priority. Learn more about how we protect your information on our Security page and Privacy Policy.
Key Security Features:
- All API keys and credentials encrypted at rest
- Webhook signature verification for all platform integrations
- Secure HTTPS connections for all data transmission
- Regular security audits and updates
- SOC 2 Type II compliant infrastructure (coming soon)
Still Have Questions?
We're here to help! Reach out to our support team anytime.
Contact SupportResponse time: Usually within 24 hours